What does it mean to create multiple streams of income? How can an experiential marketing professional or gig worker get through the next few months? What inspired Destiny McKnight to form InCast Marketing? How will her agency evolve now that the future of experiential marketing will change? Destiny and talent coordinator Melissa Tuscano...
With our tour being put on hold until further notice, T and I have been working to supplement income in different ways. One of the ways in which we are doing so is by putting our CDL-A license to use as truck drivers. With the...
April 15th is right around the corner which means time is almost up to file your taxes. Yes I know itemizing all of your expenses, waiting for 1099’s and W-2's from Experiential Marketing and staffing agencies, and finding a reputable tax preparer to assist you...
“Jae, can I use you as a reference for a tour that I am applying for?” "T and Jae, how can I obtain tour opportunities?" "Can you refer me?" EXPs—how many times are you asked this question from fellow EXPs? It's due to account managers...
Whether you are following up on an initial event that you applied for, or you are submitting your information in hopes of being considered and awarded a potential opportunity, waiting to hear back from the account or staffing manager can bring on feelings of anxiety...
I have been asked by EXPs to tackle this question of discrimination, as many have expressed their concern about it in the experiential marketing industry. Whether the discrimination is by fellow EXPs, agencies, or consumers, while controversial, this topic is one many shy away from. ...
HEY EVERYBODY!! BUCKET LIST ITEMS, CINCO DE MAYO...
Alright EXP’s last week I provided you with two tips to avoid developing as an EXP. Well, as promised, my final tip is one of my favorites. Never Compromise Your Integrity Regardless of whether another EXP is engaging in inappropriate behavior, never lose sight of...
I have often heard from vetted EXPs about their journey from brand ambassador to tour manager or even to account manager. Every story is filled with success, failure, and situations that many wish they had handled differently. Those learning experiences will always remind us of...
