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Recently, I had the opportunity to sit down with our first client Ashley Wall, Sports Partnerships Manager at Buffalo Wild Wings. For many who don't know, the Fortune 500 brand or small business (often referred to as the client) is the one that works directly...

What does it mean to create multiple streams of income? How can an experiential marketing professional or gig worker get through the next few months? What inspired Destiny McKnight to form InCast Marketing? How will her agency evolve now that the future of experiential marketing will change? Destiny and talent coordinator Melissa Tuscano...

You applied, waited, and followed up and you still haven’t heard from the account or staffing manager regarding the event. A week has passed and still no word, so what do you do? Following up regarding a brand ambassador or management opportunity can be tough...

Whether you are following up on an initial event that you applied for, or you are submitting your information in hopes of being considered and awarded a potential opportunity, waiting to hear back from the account or staffing manager can bring on feelings of anxiety...

Being late to respond to texts, rude, inexperienced, or just downright unprofessional, these are just a few of the phrases I commonly hear from fellow EXPs describing their dealings with account and staffing managers of Experiential Marketing and staffing agencies. So as an EXP, how...

What career path can an EXP pursue if executing an event full-time is no longer appealing? How can an EXP still have the flexibility to execute events without the constant travel and constantly changing demands which come with “tour life”? I have been asked by...

SXSW, the premier conference to celebrate the merging of interactive film and music studies is one of, if not the biggest, event dedicated to fostering creative and professional growth. Held in Austin, Texas, this conference has become one of the premier events for EXPs to...

When I began my career as a EXP, I was given a six page list of over 200+ Experiential Marketing and staffing agencies to sign up with to obtain consistent opportunities. Through my experiences as a EXP, I have compiled my list of the top...

I provided you with resume tips for success on a previous blog, however, I wanted to update you with a few additional pieces of information to keep in mind when beginning and advancing as an EXP. Consistent opportunities and a solid network of account managers...